Momtrepreneur of the Week

In this feature series, I briefly introduce some fabulous entrepreneurial ladies – a fun snapshot of the lady behind the business.

Sapna Hemrajani Chugh, Smart Mama
Describe your business in 25 words or less?

Smart Mama™ carries a range of award winning play books and wall charts meticulously stitched by master embroiderers designed to engage young minds through play.

Where did you live and what did you work at before you came to
Hong Kong?

I grew up in Hong Kong and first incorporated my own company trading semi-conductors at the age of nineteen.

Building success against all odds, to me, redefined power and the journey from then has been incredible. I am a habitual entrepreneur who is essentially addicted to the stimulus.

Do you remember the first time you made a sale?

Yes, I most certainly do. I was ecstatic, I didn’t sleep the entire night!

It was much like when I was a sleepless little girl, excited to wake up to Santa’s presents the next morning.

My mind was activated the entire night, with so many new ideas and thoughts on how to grow my business and I just couldn’t wait to ‘wake up’ to start my day and make it all happen!

As a home business, where’s the weirdest place you’ve taken a
work call?

In the labour room! I think the midwife thought that I was nuts!

What would you say is the worst idea you’ve ever had when it
comes to your business?

I like to have a positive approach to everything so I have to say that the poor decisions or choices I have made have been huge learning experiences for me which have made me see things in a different perspective and in turn helped my business grow.

What do your kids think about their Mom being an entrepreneur?

My son is only 19 months and for the time being he is delighting in the products I have developed.

I hope someday he will be very proud of his Mummy.

Every child has a hero they inspire to be, and I strive to be his superhero every day in everything I do.

Tell us one interesting thing about you that most people may not

I have permanent wanderlust. I have travelled over fifty countries and have a long list of places that I would like to explore.

Being exposed to new places, cultures and people expands your perspective and makes you realize that there is no one way to live life.

And of course, my love for food trumps all aspects of traveling!

What would be your karaoke song of choice?

It has to be “Roar” by Katy Perry:

‘I got the eye of the tiger, a fighter
Dancing through the fire
Cause I am a champion, and you’re gonna hear me roar!’



Instagram: @smartmamahk

Facebook: Smart Mama HK


I love these quiet books – what a refreshing change to all the plastic, bright flashing, noisy baby toys out there in the shops……

So ladies, if Sapna can do it, so can you. If you have always wanted to run your own business – Go for It, take that next step!


If you would like to be a featured Momtrepreneur, then please email me at


And, If you like what you are reading, please don’t forget to follow me on Facebook and Instagram and you will see when a new blog post is added.

A new Momtrepreneur will be featured every week.

Facebook: Our Girls Gang


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